Thomas Sweet Ice Cream • 1979

Two Thomases—Grim and Block—turned a Princeton chocolate shop into a super-premium ice cream phenomenon in 1979, pioneering the patented blend-in method that lets customers fold cookies, candies, nuts, and fruit into freshly made scoops. The Nassau Street parlor has since become one of New Jersey's busiest ice cream destinations per square foot. Come for the chocolate peanut butter cup blend-in, stay for the line out the door that proves some legends are worth the wait.