YankeeKicks

NOTE: Closed on Tuesdays. It will be open on Wednesday. Founded by collector Yaniv Bar, YankeeKicks opened its 5,104-square-foot NYC flagship at 666 Broadway in December 2023, designed by Netherlands-based creative agency The Eyden Berg. The store includes a consignment room for authentication, a kiosk to help shoppers locate specific shoes, and a hidden VIP room for premium clients. Worth comparing directly to nearby consignment shops, which are steps away. Bar has been explicit that he's trying to bring a different experience to a neighborhood that already has strong sneaker retail — so the store is a useful read on how challengers differentiate in a crowded category through experience layering rather than inventory alone.